What is the ROI of Email Marketing?

What is the ROI of Email Marketing?

ROI, or return on investment, is an essential metric for quantifying how effective your marketing efforts are. With an average of $ 38 earned per $ 1 spent, email campaigns virtually eliminate other methods of digital reach in terms of ROI, making it an impressive...
3 great virtues of email marketing for startups

3 great virtues of email marketing for startups

Although the road may seem hard for the thousands of existing entrepreneurs, within the costs that can be added to the management of the company, email marketing turns out to be of great help as it has low acquisition costs compared to other marketing efforts. If you...
Guide to lead Email Marketing in 2021 – Part III

Guide to lead Email Marketing in 2021 – Part III

On this occasion, we will explain in detail how to avoid falling into the spam tray when sending the emails of the Email Marketing campaign that your company is leading. This way, you can make sure you get straight to your subscribers’ inbox. One of the main...
Guide to lead Email Marketing in 2021 – Part II

Guide to lead Email Marketing in 2021 – Part II

Continuing with the recommendations we made in the first part of our guide, this time we bring useful tips focused on increasing your open email rate as well as tips to retain your users. Have you ever wondered how to make your users feel that they are really talking...